Labor says it’ll put $3 million into tourism marketing

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THREE-million dollars will be funnelled into tourism marketing over four years under an ACT Labor government. 

ACT Labor leader Andrew Barr made the election commitment after the announcement today (September 25), that Canberra will be directly connected to the Sunshine Coast and far north Queensland from October 23.

The commitment, according to Labor, is a bid to attract more direct domestic flights to Canberra.

“The fund will be used to partner with Canberra Airport, Tourism Australia and other destinations to attract more direct flights to and from COVID-safe destinations, including bringing low-cost airlines to our market,” Mr Barr says.

“A re-elected Labor Government will support cooperative destination marketing activities with matched funding – attracting visitors to Canberra and supporting local businesses.

“Short-term partners will include Tasmania, with the aim to quickly establish more links as borders reopen.

“In the medium term, the fund will be used to target the re-establishment of direct flights between Canberra and New Zealand if a travel bubble is created with Australia.”

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